‘Disappointing’: Why is east coast talent producing WA’s next tourism campaign?

Sydney Morning Herald // World

‘Disappointing’: Why is east coast talent producing WA’s next tourism campaign?

Thursday 3rd July 2025, 7:18AM

The Brand Agency has been tasked with producing the next iteration of Tourism WA’s Walking on a Dream campaign, with Cook confirming that about 30 per cent of the production would take place outside WA.

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