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Huffington Post // Entertainment

Reform UK MP Condemned For Claiming There Are Not Enough White People In TV Adverts

Saturday 25th October 2025, 6:39PM


Sarah Pochin with Reform leader Nigel Farage and fellow MP Lee Anderson.A Reform UK MP has been condemned after she claimed there are not enough white people in TV adverts.Sarah Pochin said it “drives me mad when I see adverts full of black people, full of Asian people”.The Runcorn and Helsby MP said she blamed “the woke liberati that goes on inside the arty-farty world”.Labour have called on Nigel Farage to condemn his party colleague over her remarks.Pochin was appearing on Talk TV when a called called Stuart rang in to ask whether Reform would “look at the representations of the demographics of TV and public advertising”.He said: “We’re getting to the point where adverts don’t represent what this country looks like and the positive demonisation of white people, just portrayed as criminals or inadequate.” Pochin said: “I think Stuart’s absolutely right. It drives me mad when I see adverts full of black people, full of Asian people, full of people who are anything other than white.”When presenter Peter Cardwell asked her w

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