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The Guardian // Sport

Full Bloom: Hearts ride to the top off investment and analytics

Saturday 25th October 2025, 7:00AM

The leaders host Celtic on Sunday five points clear, boosted by Brighton owner’s access to ‘the best dataset in the world’When Hearts went top of the table during a captivating but ultimately ill-fated campaign of 1985-86, the Scottish football writer John Fairgrieve insisted far too much was being made of his team’s prominence. “This is the club that represents the capital city,” he wrote. “Not merely Stenhousemuir, Montrose, Hibernian or Arbroath.”The dig at Hibs still makes those who frequent Tynecastle Park smile, but there was a broader truism. Edinburgh, for reasons enhanced by four decades of Old Firm championship dominance, is viewed in provincial football terms. Continue reading...

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