Logo





  About us
  Advertising
  Privacy
  Terms
  Directory
  Submit Feed
  Analytics
  Trending
  Bias
  Trust Ranking
  API

Huffington Post // Politics

From Vicky Pollard To Pilates Princesses: How Did Athleisure Become A Status Symbol?

Sunday 1st June 2025, 10:00AM


AthleisureSpeaking to The Guardian in 2024, style writer TJ Sidhu said gilets are “such a specific item of clothing that people really recognise and associate with that industry of banker bros.” But the garment began its life in the fields of 15th-century France, where farm labourers needed to be able to move their arms while keeping their torsos warm. Do such physical demands really exist in the corridors of JP Morgan? Or, like Londoners who drive showroom-clean 4x4s on city tarmac, have outdoorwear and activewear come to have an aspirational meaning outside their purpose?It was hard to imagine athleisure (like today’s “pilates princess” brands) as status symbols in the naughties, when characters like Matt Lucas’ Vicky Pollard helped to deepen stereotypes associating out-of-gym sportswea

Full Story